London Metro Station Celebrates the Launch of PS5
The Oxford Circus station of London metro has changed its entry signs to ones inspired by PlayStation controller buttons. This was done for tomorrow's launch of PlayStation 5 in the UK.
Some of you have probably the signs that show entrances to the London subway. They present a red circle, in the middle of which there is a blue plate that says "Underground". When you throw the latter away, you get a symbol that is similar to the one you can find on one of the buttons on the PlayStation controllers. For tomorrow's launch of PlayStation 5, Sony's marketing departament has decided to take advantage of this fact. They chose London's Oxford Circus with four entrances and changed the characters on three of them to show the remaining buttons of Sony's platform - Cross, Square and Triangle. Here's how it looks:
Interestingly, one of the characters is located right in front of a store belonging to Microsoft, the creators of the competitive Xbox. You can see it in the picture below:
But changing the characters is not all. The office responsible for the metro in the UK capital, Transport for London, in agreement with Sony, has also temporarily changed the names of selected stations (via CityAM). Mile End has become Miles End (reference to Marvel's Spider Man: Miles Morales), Lancaster Gate has been renamed Ratchet and Clankaster Gate (reference to the Ratchet & Clank series), Seven Sisters is now Gran Turismo 7 Sisters, and West Ham is Horizon Forbidden West Ham. It must therefore be acknowledged that this ad campaign that has been organised on a large scale.
