Ubisoft executives consider various scenarios. Team of „leading advisors” is expected to help achieve „best value for stakeholders”

Ubisoft has appointed a team of advisors to ensure a „stronger future” for the company. Several development paths are being explored, but none have been pointed out.

Martin Bukowski

Source: Ubisoft

After yesterday's announcement of the delay of Assassin’s Creed: Shadows to March 2025, a teleconference with Ubisoft's management took place. The topics discussed included the acquisition of the company by Tencent and the mention of a new advisory team that is to help in the company's development. Which is currently in a difficult situation, as recently summarized by journalist Tom Henderson.

New advisory team

Let's remind that a few months ago an investigation started in a French company, which, as we have now learned, resulted in taking decisive steps to "provide players with the best-in-class experiences, increase operational efficiency and maximize value creation." In this way, a new group of advisors was established, as announced by Yves Guillemot.

With the appointment of leading advisors, we are actively exploring various transformational strategic and capitalistic options to extract the best value for stakeholders. We are convinced that there are several potential paths to generate value for Ubisoft assets and franchises.

The CEO of Ubisoft said that the advisory team will analyze "various transformational strategic and capitalistic options to extract the best value for stakeholders." However, he didn't provide any further details, apart from the fact that independent board members will oversee the matters.

Guillemot is confident that this decision will ensure the company a "stronger future" in the coming years. Unfortunately, he didn't want to reveal what the previously mentioned "development paths" are, despite numerous requests.

We are limited in what we can say today.

No comment about Tencent

It's not hard to guess that one of them is the acquisition of Ubisoft by Tencent, about which the first information appeared back in October last year. Unfortunately, the company refused to comment on this matter. The CFO, Frederick Duguet, only conveyed that "they will inform the market if and when a transaction materializes." So we at least know that such a possibility isn't categorically rejected.

Yves Guillemot was also asked about the recent addition of Tencent to the list of companies cooperating with the Chinese military. Here again, the CEO held his tongue, only saying that he "can't comment on what was said."

Assassin's Creed: Shadows

March 20, 2025

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Martin Bukowski

Author: Martin Bukowski

Graduate of Electronics and Telecommunications at the Gdańsk University of Technology, who decided to dedicate his life to video games. In his childhood, he would get lost in the Gothic's Valley of Mines and "grind for gold" in League of Legends. Twenty years later, games still entertain him just as much. Today, he considers the Persona series and soulslike titles from From Software as his favorite games. He avoids consoles, and a special place in his heart is reserved for PC. In his spare time, he works as a translator, is creating his first game, or spends time watching movies and series (mainly animated ones).