Roblox Bigger Than Epic Games Store; Stunning Success in 2021

Epic Games Store informs that in 2021 alone the store gained 30 million new users, which was quite rightly considered a success. But that pales in comparison not only to the results of Steam, but also... Roblox.

Roblox is a giant...

In January this year, the free game development platform attracted an average of 54.7 million players each day. For the entire past fiscal year, DAU (Daily Active Users) was 45.5 million, while the EGS record for 2021 was 31.1 million.

Of course, it's hard to compare these numbers, and few platforms or games provide data showing daily user activity. At most, you can try to compare the 54.7 million users to stats from Steam or the total number of registered accounts (according to the latest data: 230 million in Roblox and 194 million in EGS).

Even in the most popular games - be it veteran titles like CS:GO or new contenders such as Lost Ark - rarely have more than a million people playing at once. The all-Steam record as of January 2022 is 29 million logged-in users, and in 2021 the platform attracted 120 million internet users in its best month.

...and it's making a lot of money

Leaving aside these, what to say, unreliable breakdowns, a glance at other data from the Roblox report shows the scale of this platform's success. In 2021, Epic Games Store users spent $840 million on games. In the same gamers brought Roblox revenue of $1.9 billion (more than double the year before). In addition, more than $539 million was paid to creators using the platform to publish their own creations in 2021.

Roblox bets on expansion

Of course, neither Epic Games nor Roblox intend to stand still. EGS is preparing more giveaways and numerous improvements (including more extensive player profiles).

Meanwhile, David Baszucki, CEO of Roblox Corporation, assured that the platform wants to enable "deeper forms of communication, immersion and expression." In practice, this includes investing in its own metaverse.